Bookies who use the best bookie pay per head software can only dream of becoming as successful as New York sportsbooks. As the biggest betting market in the country, sportsbooks find it easier to attract local bettors, thus earning a lot more as well.
For instance, in the week ending November 26, sportsbooks in the Empire State took in $516.6 million. In some betting markets, that handle is considered decent for a month’s worth of wagering. While in New York, its your average busy week in sports betting.
You could probably earn more as a bookie by becoming a bookie influencer. You can also earn more by offering more products like casino gaming and horse racing to your sportsbook. While it will be challenging to try to beat New York’s record, you can still turn in a decent profit margin as a bookie.
New York Sportsbooks Boosted by Football Season
Popular pay per head bookie service providers see a common trend with the sportsbooks of their bookies during this time of the year, and the credit goes largely to the football season. Keep in mind that when it comes to football betting, there are two main leagues that offer dozens of games each week: NCAA Football or college football, and the NFL.
However, bettors had a lucky Thanksgiving weekend, with the hold percentage dropping from 7.7% to a very low 4.2%. This is one of the lowest holds seen during football season. Because of this, revenue slips down by 47% from the previous week to $21.5 million.
For bettors who bet on local teams, the New York Giants won as field-goal underdogs. Then you also have the Jets and Buffalo Bills losing and failing to cover. There are nine online sportsbooks operating in New York. Out of the 9, FanDuel holds the top spot with a $214.8 million handle for the week. They report a revenue of $11.6 million. Meanwhile, Draftkings take the second spot with $186.9 million in handle and $7.9 million in revenue.
